We’re a few days away from Beyoncé’ & adidas’ release of their Ivy Park collection (January 18th to be exact). The photos and videos she’s been dropping on Instagram has the Beyhive swarming. The Queen has been getting us prepped in a major way. Celebs like Ellen, Reese Witherspoon, Yara Shahidi & Tina Knowles-Lawson have […]
You may have heard, Beyoncé and adidas have teamed up. Maybe as a reminder, Bey took to Instagram to show off her instantly insane adidas collection. However, Kid Fury won with the caption, but we’ll get back to that in a few. As for Beyoncé, she shared a couple of pics of herself surrounded by […]
With the recent addition of huge stars like basketball player James Harden and rapper Kanye West, the three stripes' latest signee is NFL star Tim Tebow.
The brand that Run-DMC made into a household name has a new partner. Adidas announced its brand new long-term relationship with hip-hop superstar and mogul Kanye West for the launch of adidas + Kanye West. It will be a YEEZY branded entity creating footwear, apparel and accessories for all genders across street and sport. News behind […]
2016 marks the 30th anniversary of the legendary track that Run DMC created and pledged their eternal love to one shoe. Maybe you remember the first Run DMC Adidas Commercial? The Kings from Queens New York also detail their memory of getting their first pairs of Adidas.
How many people do you know would turn down a billion dollars? Kanye would. After his diss track called “Facts” pointed directly at Nike, he was asked by TMZ.com would he re-sign with Nike, even if they offered him a billion-dollar deal. Kanye West referenced LeBron James‘ lifetime deal with Nike, saying the company “gave LeBron a billi’ not to […]
Peep the new Adidas commercial featuring the Houston Rockets point guard. The message: Creators never follow. Two months after officially starting a 13-year, $200 million deal with Adidas, James Harden now has his first commercial with the brand. The spot is definitely worth your time and showcases the three stripes has big plans for their latest […]
While the rampant use of Native American imagery continues to be debated, adidas is looking to take action.
James Harden is having a pretty good summer. Aside from being linked to Complex’s current cover girl Khloe Kardashian, he just signed a $200M deal…
While everyone is still trying to catch their breaths after learning about the astounding offer Adidas threw at James Harden, on the other end, Nike…
Kanye West may not be able to deliver on a promise. Kanye has preached in recent interviews that clothing prices should be more affordable—referencing H&M and Zara several times—because he says fashion shouldn’t be exclusive. Also admitting that since this is his first collection with adidas, he couldn’t get the price points that he wanted due to material […]
Pairing the debut with the release of his new Adidas Yeezy 750 Boost shoe, Kanye West shared a new song called “Wolves” featuring Sia and Chicago rapper Vic Mensa earlier today. “Wolves”…